Innovaxis is the place where marketing strategy, agency services, and marketing automation meet.
One of our account specialists will get in touch with you over the phone or email to get your feedback on working with this local Chicago business.
Innovaxis was founded in January 2007. The company “works with business owners and marketing executives that want more from their business-to-business (B2B) marketing efforts.” They work with companies that want to work with a true partner in the marketing space who can help them meet challenges head-on, find new opportunities and create thought leadership content that will create real lead generation.
The clients that Innovaxis works with are B2B businesses that are interested “in taking a strategic and holistic B2B marketing approach.” These companies know that marketing success comes from a collaborative effort. That is why Innovaxis is so focused on being a true strategic partner, not just another run-of-the-mill vendor.
Innovaxis is a HubSpot gold partner whose goal is to accelerate sales growth for their partners.
The first step in doing this is what the company calls a B2B Marketing Audit. This process will take stock of your company’s current marketing activities to get an idea of what you are doing right, what you are doing wrong, where gaps can be fixed and filled, and where the best opportunities are that can accelerate growth.
When the audit is complete, Innovaxis will pull together a customized, actionable plan to move forward with. They call this the B2B Ignite Program. This is a a four-part plan that covers the Four Ps of Marketing: product, price, place, and promotion. B2B Ignite also drive a fifth P, though too: Profit.
The company delivers on this plan with a three-phase process. Spark involves a comprehensive assesmnet and laying the groundwork for a strategic reset. Ignite creates a solid foundation for marketing efforts centered around inbound lead generation. And, Accelerate reinvests the profit from this lead generation into more marketing efforts and growth. Innovaxis touts this program as something that will pay for itself in the first 9-18 months, and deliver an ROI of more than 300% in the first 2-3 years.
Within 2-3 years, they say most clients get a 300% ROI on their services. They back this claim up with real-life exapmles and figures from actual clients such as:
They also note that, prior to working with Innovaxis, “all of the clients above generated almost nothing from web and phone leads.”
Innovaxis feels it’s important to give back. That’s why they volunteer, support and love organizations that give back like AIESEC and The People’s Music School.