Gulo is a full-service digital marketing agency that helps Cincinnati and Chicago Fortune 500 and startup companies connect with their target audiences through a strong digital strategy, impactful conversion optimization, and insightful keyword analysis. Its passion for driving results and a deep understanding of the ever-changing digital landscape put clients ahead of the curve.
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at a glance
Gulo
Zach Wilson, Gulo’s CEO, is a driving force behind the company’s innovative solutions and customer-centric philosophy. Under his leadership, the firm has earned a reputation for being a creative and reliable partner for startups and established brands in Cincinnati and Chicago, such as Machine Tools, Dunbar Armored, and up4 Probiotics.
With its intimate knowledge of the digital landscape and commitment to creating tailor-made solutions, the 19-year-old Gulo is poised to help any business grow its online presence. Strategies such as keyword research, web design, and search engine optimization (SEO) increase traffic and conversions, helping clients scale their businesses fast.
Focus areas for
Gulo
As a full-service online marketing firm, Gulo specializes in understanding the business and finding the most effective ways to help achieve its goals.
The agency achieves this by focusing on simplicity. From design to content, every detail delivers an impactful user experience that drives traffic, sales, donations, and sign-ups. However, it also constantly optimizes strategies to reflect changes in branding.
One of Gulo’s marketing foundations is a creative, well-executed digital strategy. It includes audience profile designing, keyword research, and website audit to help companies find their target audiences and design campaigns that reach and resonate with them.
Gulo combines these techniques with organic SEO and paid media campaigns through a creative approach tailored to each industry to provide businesses with tools to compete at the highest level.
The firm’s motto of simplicity is also evident in website design and development. Its team of designers and developers work together to create custom websites that are clean, effective, and easy to navigate. It uses up-to-date software and content management systems for all its projects for flexibility and security.
- Digital Strategy
- Digital Marketing
- Web Design
- Web Development
- Conversion Optimization
Clients
Why work with
Gulo
A Website That Reflects Company Growth.
Gulo believes not only in client collaboration but also in autonomy. The agency provides clients with the necessary tools and then trains them in using these tools so that they can build and maintain a website that reflects the company’s growth. Using custom post types and easy-to-use content management systems, the online marketing firm created numerous high-value pages for the Interstate Renewable Energy Council (IREC). The client can now update the content and maintain editorial control.
Elevated User Experience.
A website should be many things: informative, user-friendly, and visually appealing. But above all, it should be dynamic, constantly evolving to meet the needs of its users. Gulo used this guideline for its client, Earthborn Holistic Pet Food. The team revamped the client’s website to improve user experience and then refined its SEO strategies. These two changes significantly improved the quality of the web pages, based on their scores from Google: 95 for accessibility, 96 for SEO, and 93 for best practices.
Enhanced Brand Identity and Engagement.
Being in the industry for around two decades has solidified Gulo’s ability to build brands. As part of this strategy, it refines marketing messages by capturing the unique voice of its client and crafting it into an effective marketing strategy. Take, for example, the agency’s work with American Marketing Association (AMA) Chicago. Humanizing the website attracted more memberships and increased the average session duration by 9% and the number of sessions by over 40%.
Optimized Conversion with a Mobile-friendly Website.
Gulo understands that for a website to be effective, it must be optimized for mobile. This is why the agency ensures that all the websites it works on are responsive and built with a mobile-first approach. Designing the website of the Financial Services Institute for various device formats amplified its mobile performance by 35%.
Gulo has been named one of the Cool Things Chicago’s Web Development Companies in Chicago this year.
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